Activities

Tasting Events

Join us for exclusive tasting sessions that highlight a curated selection of beverages. Experience the depth and variety of flavors the industry has to offer, guided by knowledgeable experts.

Masterclasses

Participate in masterclasses led by industry professionals. Gain insights into the art of beverage crafting, pairing techniques, and the evolving trends in the beverage alcohol landscape.

Thinkpad

Join engaging panel discussions featuring thought leaders and innovators from the beverage alcohol industry. Explore key topics, trends, and future directions in a collaborative environment.

Interactive Zones

Experience our interactive zones designed for an immersive experience. Engage with various brands, explore products hands-on, and enjoy interactive activities tailored to enhance your understanding of alcoholic beverages.

Flairology Show

The Flairology Show is a dazzling celebration of flair bartending, where creativity, skill, and showmanship come together to redefine the art of mixology. Featuring some of the best flair bartenders from India, the event blends entertainment with craftsmanship as performers juggle bottles, spin shakers, and craft cocktails with precision and style. Beyond the spectacle, the show highlights innovation in bartending, engages audiences with interactive performances, and sets new benchmarks for excellence in the beverage industry, making it a much-anticipated attraction for professionals and enthusiasts alike.

Cocktail Competitions

Cocktail competitions bring the art of mixology to life, showcasing creativity, precision,and innovation behind the bar. These high-energy events invite both emerging talents and seasoned mixologists to craft signature drinks that stand out for their flavor, balance, and presentation. By pairing leading alcobev brands with the country’s finest bartenders, they create a dynamic platform where passion meets performance—captivating audiences, celebrating craftsmanship, and setting new benchmarks in cocktail culture.

Sip Meets Savours

A true showstopper, Sip Meets Savours is a celebration of culinary artistry and liquid craftsmanship, where gastronomy and mixology converge in spectacular style. This immersive experience brings together renowned chefs and master mixologists who transform premium spirits, fine wines, craft beers, and gourmet ingredients into unforgettable flavour journeys. From whisky and rum to tequila and beyond, each pairing is designed to delight the senses through inspired recipes, bold creativity, and stunning presentations. Guests are invited to sip, savour, and discover the seamless harmony of food and drink at its finest

B2B Lounge

A high-powered networking zone designed for business matchmaking between brands, distributors, policymakers, and institutional buyers — a golden opportunity to explore market-level collaborations.

Join the Celebration Today

Experience the excitement of Madhumandapam. Reach out now to learn more or secure your place at this historic event.

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